Andrea Aker
PR & Marketing Professional in Arizona
Andrea Aker founded Aker Ink Public Relations in 2007, armed with an diverse background in PR and journalism. Her enthusiasm for media is fueled by a love of current events and pop culture. As a result, her beats have run the gamut from sports to hard news to personal finance. Andrea has served as a freelance writer for newspapers, magazines and Websites for nearly a decade. She is currently the editor and webmaster of Arizona Oddities.
As the president of Aker Ink, Andrea helps businesses reach their true potential in the marketplace and build brand awareness. Core services include strategic media relations, marketing communications, social media, branding, copywriting and online marketing. In addition, Andrea assists charitable non-profits with grant writing and sponsorship development.
Andrea earned her Bachelor of Arts in journalism from the University of Arizona and a Master's of Mass Communication from Arizona State University's Walter Cronkite School of Journalism, where she specialized in online media.
For more information about Andrea and her company, visit Aker Ink.
Personal Interests & Activities
Andrea is avid outdoorswoman and loves working out. For fun, she runs, bikes and hikes regularly throughout Arizona. She also enjoys yoga, dodgeball, frisbee, camping, fishing and reading.
Connect
Twitter:@andreaaker
andrea.aker (at) akerink.com
Latest Articles
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Hiking Piestewa Peak in Phoenix, Arizona
The Piestewa Peak Summit Trail is a local favorite. Formerly called Squaw Peak, the well-maintained recreation area is accessible to all ages and abilities.
Aug 11, 2010
- Andrea Aker
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Online Video Marketing Tips for Small Businesses
Small businesses can leverage online video marketing to build their customer bases, increase brand awareness and educate target audiences.
Jun 6, 2010
- Andrea Aker
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Hiking Picacho Peak in Southern Arizona
Hunter Trail at Picacho Peak is best known for a series of steel cables that hikers must rely on to navigate the steep and rocky terrain.
May 23, 2010
- Andrea Aker
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How to Create E-mail Newsletters People Want to Read
Businesses should strive to create engaging e-newsletter content that subscribers can't easily find elsewhere.
Apr 10, 2010
- Andrea Aker
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How to Build an E-newsletter Database
Businesses can use online and offline methods to build a list of loyal newsletter subscribers.
Apr 10, 2010
- Andrea Aker
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How to Start an E-mail Newsletter Campaign
The planning and organization phases of an e-newsletter campaign are integral to its long-term success.
Apr 10, 2010
- Andrea Aker
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Top WordPress Plugins for Newsletter Subscriptions
Plugins are programming scripts for customizing blogs. WordPress offers newsletter plugins that can help companies grow e-mail databases and capture leads.
Apr 9, 2010
- Andrea Aker
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Hiking Flat Iron in the Superstition Mountains of Arizona
The trek to Flat Iron is challenging. A steep, rocky trail leads visitors to the tip of this landmark plateau in the Superstition Mountains near Phoenix.
Apr 9, 2010
- Andrea Aker
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Proper Etiquette for Business E-Mails
E-mail dominates business communication, and professionals are expected to follow the accepted protocol to maximize efficiency and effectiveness.
Apr 6, 2010
- Andrea Aker
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Elements of a Custom Twitter Background
Twitter enables users to upload background images to their public profiles. Businesses can use this space to increase awareness and boost marketing efforts.
Apr 6, 2010
- Andrea Aker
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